Sajith Painady

Jan 16

Switching from Brand Marketing to Growth Marketing — A Quick Guide

Switching from brand marketing — whether digital or traditional — to growth marketing can be challenging, but it can be done as demonstrated by countless marketers making the transition. I have put together a simple to follow framework that you can follow to make the change: Learn about growth marketing…

Brand Marketing

2 min read

Brand Marketing

2 min read

Jan 16

Looking to build a B2B Marketplace? Do it faster with these 6 SaaS Platforms

Marketplaces are hard to build — getting your initial sellers and buyers, getting the sales cycles going, and ensuring customer expereince — it’s a lot of complexity and work. If you are looking to build a B2B marketplace, I have some advise for you. …

B 2 B Marketing

2 min read

B 2 B Marketing

2 min read

Jan 12

Challenges Ahead for Growth Marketers in 2023

The conversational AI ChatGPT gate crashed Growth Marketers’ new year party, and left a warning of stealing their lunch some day. The media is ripe with news of layoffs and tight budgets. And Growth Marketers are still trying to explain where they spend their time, and what exactly is ‘Growth…

Marketing

4 min read

Challenges in Store for Growth Marketers in 2023

Marketing

4 min read